Microinteractions

In today’s day and age, it's imperative to create a fun, minimalist, user-friendly, functional and attractive design for the entire User Experience. Micro-interactions are subtle details that create a profound,…

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A quick UX-design guide for the non-designers

UX design can be a complicated and tasking process to understand, especially for a non-designer. The very nature of UX design makes it challenging to comprehend. User-centered design is a relatively new term, and few people are familiar with the intricate processes and jargon of UX design. In this blog, we will explore the process behind UX designing and the importance behind each of them

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10 Best Practices to Handle Mobile App Usability Issues

From onboarding to checkout, any minor glitches can cause users to withdraw from the app, considering the plethora of alternative options available to them. On the other hand, a glitch-free navigation system ensures an enhanced user experience. That is why, it is imperative for companies to never overlook a usability issue and it is definitely justified on the customer’s part to give up on an app if the issues interfere with the completion of the task.

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5 Tips To Design Faster and Better

Designing faster and better allows you to try more versions, understand what doesn’t work, and improve it towards a better solution. But stepping on the gas pedal of your brain is not an easy process for creative ideation. When combined with deadlines and project needs, designing becomes an intensive workload. There often comes a situation when your design submission is near, and you haven’t even started.

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UX design and GDPR – Everything you Need to Know

It majorly affects the way businesses operate online and not just for companies based in the EU but also foreign companies that are doing business there. It makes sense that GDPR affects the legal and engineering departments but it equally affects digital marketing and User Experience too since they involve user data. In terms of UX, it means 3 things: Customer Privacy, Consent and Transparency.

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5 Best Mobile App Onboarding Experiences

A key performance indicator of every app is the number of Monthly Active Users (MAU). This metric single-handedly can decide your performance in the App Stores and Play Store. After a user installs your application, they are introduced to the interface, and this is a crucial piece in getting more active users. This process is referred to as onboarding.

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Improving design using Gestalt Principles

Psychology and design go hand-in-hand, especially in today’s fast-paced world where functionality is of preeminence for most people. Essays on Gestalt principles have been found to date all the way back to the 1890s but they were structurally put on paper in the 1920s by German psychologists, Max Wertheimer, Kurt Koffka and Wolfgang Kohler whose main aim was to understand how human beings derived meaning from disordered stimuli around them.

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5 Free UX Analytics tools for designers

UX designers have a vast portfolio of tasks to tend to, ranging from product research, creating personas, prototyping and product testing. This requires a set of tools that helps them analyse the result and make the necessary adjustments in order to produce the most efficient product.

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